Sales Transformation

To grow and succeed, sales organizations must evolve. RTM offers following sales transformation services designed to improve strategy, planning, and performance, importantly, not based on a hunch or an anecdotal observation but based on extensive experience and data driven insights

Market & Shelf Audit

You need to be present on the shelves both in terms of quality and quantity to stand out from the competition and win.

Your SKU count needs to rival, if not beat you key competitors. You must also ensure that your products aren’t always on the bottom shelf or in the back corner of the store. You just cannot overlook this critical step where sales wars are lost or won! RTM specializes in custom designed shelf audits to bring you an independent snapshot of where you stand. We also work with your teams to strategize and execute remedial actions where required.

Merchandizing Audit

Merchandizing Audits are typically performed on a periodic basis to make sure that the product is consistently available and managed well on the retail shelf. These are also critical when special promotions are launched and also a great way to determine whether retailers are abiding by their merchandizing contracts and ensuring that the product is being placed/promoted as agreed, both in how it is displayed in the store, and how it is priced.

RTM is well equipped to design and execute merchandizing audits to suit your specific needs.

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Sales & Marketing Process Audit

Identifying a problem is half of the solution (Actually, the most important half!). Audits enable identification of problems which are often a very useful first step in addressing them to eliminate waste and increase effectiveness.

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Sales & Marketing Consulting

Consulting services from formulation of growth strategy to development of integrated marketing campaign to drawing up a robust route to market strategy – and where required, we help with execution planning and oversight of in-field operations

Let’s help you grow faster than your competitors!

Sales Outsourcing

We sell for you. End to end management of your sales function - from warehouse to supermarket shelves.

You only pay for what we sell so, No Fixed Costs.

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Sales Force Effectiveness

Your sales force is one of the most effective channels for customer engagement, but it’s also one of the most expensive. Are you getting the best possible return on this investment?

Properly equipping your sales force - How can you tailor your selling process and resources to suit each of your customer-facing roles and enable their success

Creating a performance-focused sales culture - Do you have the right sales execution, coaching and incentive compensation programs in place?

Delivering data-driven insights - How can you provide your sales force with real-time, meaningful customer data and insights to help create fresh sales opportunities

Maximizing talent management - How can you hire, develop and retain the right people

Trade Incentives Programs

Most companies spend a significant percentage of their sales revenue on incentives to the trade to maximize their sales. However, over time such incentives become part of trading terms and lose their power to generate incremental sales. The situation evolves to bigger incentives to fewer bigger players and eventually it negatively impacts numerical distribution and sales.

RTM can work with you to re-think the approach and devise strategies to win back control of your business to start improving numerical distribution and sales revenues

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Contact our team to explore how we can tailor a solution to meet the needs of your business

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